In 2010 BM Beauty was co-founded by former Pussycat Doll and Got To Dance judge Kimberly Wyatt and Love The Planet skincare founder Laura McComiskie. Their aim was to create a high performance, mineral make up brand without the high price tag.
So what makes BM Beauty make up so great? Well here are just a few reasons. Firstly, it's cruelty free, the brushes are made without animal products, and all products have the stamp of approval from the BUAV and PETA. BM Beauty make up is also free from bismuth oxychloride, parabens, nano particles and synthetic dyes and fragrances, making it a natural choice. BM Beauty make up is lightweight and allows your skin to breathe. You can create a flawless complexion without clogging pores and causing further breakouts. Skin perfection with a 'no make up' feel - what could be better?