{"id":2483,"date":"2024-06-12T09:19:43","date_gmt":"2024-06-12T08:19:43","guid":{"rendered":"https:\/\/www.naturalcollection.com\/blog\/?p=2483"},"modified":"2024-06-12T09:19:45","modified_gmt":"2024-06-12T08:19:45","slug":"salt-of-the-earth-keeping-you-odour-free-since-93","status":"publish","type":"post","link":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/","title":{"rendered":"Salt of the Earth: Keeping you odour-free since &#8217;93"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\">Salt of the Earth<\/a> began its journey as in 1993 as Crystal Spring, long before natural deodorants became a trend, with a single product: the &#8216;Crystal Spring Natural Body Deodorant&#8217;. Today, this product is known as the <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-crystal-spring-natural-deodorant---90g-by-salt-of-the-earth---crystal-spring\/\">Salt of the Earth Classic<\/a> and remains one of their bestsellers.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"2492\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-fragrances.jpg\" alt=\"Four varieties of Salt of the Earth deodorant\" class=\"wp-image-2492\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-fragrances.jpg 1024w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-fragrances-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-fragrances-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-fragrances-768x768.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"2495\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-infographic.jpg\" alt=\"Infographic showing how long the crystal deodorant lasts\" class=\"wp-image-2495\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-infographic.jpg 1024w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-infographic-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-infographic-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-infographic-768x768.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"2489\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-certifications.jpg\" alt=\"Infographic showing Salt of the Earth certifications; vegan, cruelty free, vegetarian society approved and all natural ingredients\" class=\"wp-image-2489\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-certifications.jpg 1024w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-certifications-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-certifications-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-certifications-768x768.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A family owned business<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\">Salt of the Earth<\/a> are an independent, family-owned business. Their family took on the company in 2005, when it had three products and ran it from their family home. Since then they\u2019ve rebranded as Salt of the Earth, introduced a whole host of new natural deodorants and sell all round the UK, Europe and rest of the world.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Made in the UK<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In the early days of making spray deodorants, production took place in a tea urn in the family kitchen. Now, they boast a purpose-built factory in Chandlers Ford, Hampshire, which produces 85% of their products. This facility, powered by 100% renewable electricity, manufactures their <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-crystal-spring-natural-deodorant-spray---100ml-by-salt-of-the-earth---crystal-spring\/\">spray<\/a>, <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-refillable-roll-on---unscented---75ml-by-salt-of-the-earth---crystal-spring\/\">roll-on<\/a>, <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-refillable-stick---unscented---84g-by-salt-of-the-earth---crystal-spring\/\">stick<\/a>, and <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-balm---unscented---60g-by-salt-of-the-earth---crystal-spring\/\">balm deodorants<\/a>, as well as their foaming hand wash. Their crystal deodorants, however, are produced outside the UK.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-crystal-spring-natural-deodorant---90g-by-salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"2507\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-1024x1024.jpg\" alt=\"Salt of the Earth crystal roll on deodorant\" class=\"wp-image-2507\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-1024x1024.jpg 1024w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-768x768.jpg 768w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-1536x1536.jpg 1536w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-crystal-deodorant-roll-on-2048x2048.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-refillable-roll-on---lavender---vanilla---75ml-by-salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"2510\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-1024x1024.jpg\" alt=\"Salt of the Earth lavender and vanilla refillable roll on deodorant\" class=\"wp-image-2510\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-1024x1024.jpg 1024w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-768x768.jpg 768w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-1536x1536.jpg 1536w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-refillable-roll-on-lavender-vanilla-2048x2048.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-refillable-stick---melon---cucumber---84g-by-salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"948\" height=\"1024\" data-id=\"2504\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1-948x1024.jpg\" alt=\"Salt of the Earth melon and cucumber natural deodorant stick\" class=\"wp-image-2504\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1-948x1024.jpg 948w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1-278x300.jpg 278w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1-768x829.jpg 768w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1-1422x1536.jpg 1422w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1-1896x2048.jpg 1896w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/568826-salt-of-the-earth-natural-deodorant-refillable-stick-melon-cucumber-1.jpg 2000w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Staying fresh<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Innovation is central to their mission. <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\">Salt of the Earth<\/a> continually strives to enhance their products for both customers and the environment. Most of their products are developed in-house, with their team consistently testing new ideas and creating new iterations. With a diverse range of scents and formats, <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\">Salt of the Earth<\/a> aims to offer something for everyone.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-spray---neroli---orange---100ml-by-salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1025\" height=\"1025\" data-id=\"2525\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-spray.jpg\" alt=\"Image of the orange and neroli salt of the earth spray deodorant next to a refill in the same scent\" class=\"wp-image-2525\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-spray.jpg 1025w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-spray-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-spray-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-spray-768x768.jpg 768w\" sizes=\"(max-width: 1025px) 100vw, 1025px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-spray-refill---neroli---orange---500ml-by-salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1025\" height=\"1025\" data-id=\"2519\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange.jpg\" alt=\"Infographic showing how you'll use up to 60% less plastic by refilling\" class=\"wp-image-2519\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange.jpg 1025w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-768x768.jpg 768w\" sizes=\"(max-width: 1025px) 100vw, 1025px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth-natural-deodorant-spray---neroli---orange---100ml-by-salt-of-the-earth---crystal-spring\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1025\" height=\"1025\" data-id=\"2522\" src=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-ingredients-infographic.jpg\" alt=\"Infographic of the ingredients in the salt of the earth orange and neroli deodorant\" class=\"wp-image-2522\" srcset=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-ingredients-infographic.jpg 1025w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-ingredients-infographic-300x300.jpg 300w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-ingredients-infographic-150x150.jpg 150w, https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-natural-deodorant-spray-refill-neroli-orange-ingredients-infographic-768x768.jpg 768w\" sizes=\"(max-width: 1025px) 100vw, 1025px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Special offer<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">For one week only, you can save 25% on the <a href=\"https:\/\/www.naturalcollection.com\/shop\/salt-of-the-earth---crystal-spring\/\">entire Salt of the Earth range<\/a> when shopping on <a href=\"https:\/\/www.naturalcollection.com\/\">Natural Collection<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Offer ends 23:59 Sunday 16th June 2024. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Salt of the Earth began its journey as in 1993 as Crystal Spring, long before natural deodorants became a trend, with a single product: the &#8216;Crystal Spring Natural Body Deodorant&#8217;. Today, this product is known as the Salt of the Earth Classic and remains one of their bestsellers. A family owned business Salt of the &hellip; <a href=\"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Salt of the Earth: Keeping you odour-free since &#8217;93<\/span><\/a><\/p>\n","protected":false},"author":27,"featured_media":2540,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[7,308,3,311,45],"class_list":["post-2483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","tag-cruelty-free","tag-deodorant","tag-natural-beauty","tag-natural-deodorant","tag-vegan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Salt of the Earth: Keeping you odour-free since &#039;93 - Natural Collection Blog<\/title>\n<meta name=\"description\" content=\"Discover Salt of the Earth: Pioneers in Natural Deodorants Since 1993. From humble beginnings as Crystal Spring with their bestselling Classic Deodorant, they\u2019ve evolved into a family-owned brand offering a diverse range of eco-friendly, vegan, and cruelty-free deodorants. Made with care in the UK, their products are designed to keep you fresh and odour-free while caring for the environment. Explore their innovative scents and formats, and enjoy a special 25% discount this week on Natural Collection. Offer ends 16th June 2024.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salt of the Earth: Keeping you odour-free since &#039;93 - Natural Collection Blog\" \/>\n<meta property=\"og:description\" content=\"Discover Salt of the Earth: Pioneers in Natural Deodorants Since 1993. From humble beginnings as Crystal Spring with their bestselling Classic Deodorant, they\u2019ve evolved into a family-owned brand offering a diverse range of eco-friendly, vegan, and cruelty-free deodorants. Made with care in the UK, their products are designed to keep you fresh and odour-free while caring for the environment. Explore their innovative scents and formats, and enjoy a special 25% discount this week on Natural Collection. Offer ends 16th June 2024.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/\" \/>\n<meta property=\"og:site_name\" content=\"Natural Collection Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/naturalcollection\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-12T08:19:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-12T08:19:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-founder-story-header.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"825\" \/>\n\t<meta property=\"og:image:height\" content=\"510\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Natalie Antonopoulos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natalie Antonopoulos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/\"},\"author\":{\"name\":\"Natalie Antonopoulos\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#\\\/schema\\\/person\\\/9e9a2d4124e9323b778af28d13a7421d\"},\"headline\":\"Salt of the Earth: Keeping you odour-free since &#8217;93\",\"datePublished\":\"2024-06-12T08:19:43+00:00\",\"dateModified\":\"2024-06-12T08:19:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/\"},\"wordCount\":272,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/salt-of-the-earth-founder-story-header.jpg\",\"keywords\":[\"cruelty free\",\"deodorant\",\"natural beauty\",\"natural deodorant\",\"vegan\"],\"articleSection\":[\"Beauty\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/\",\"url\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/\",\"name\":\"Salt of the Earth: Keeping you odour-free since '93 - Natural Collection Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/salt-of-the-earth-founder-story-header.jpg\",\"datePublished\":\"2024-06-12T08:19:43+00:00\",\"dateModified\":\"2024-06-12T08:19:45+00:00\",\"description\":\"Discover Salt of the Earth: Pioneers in Natural Deodorants Since 1993. From humble beginnings as Crystal Spring with their bestselling Classic Deodorant, they\u2019ve evolved into a family-owned brand offering a diverse range of eco-friendly, vegan, and cruelty-free deodorants. Made with care in the UK, their products are designed to keep you fresh and odour-free while caring for the environment. Explore their innovative scents and formats, and enjoy a special 25% discount this week on Natural Collection. Offer ends 16th June 2024.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/salt-of-the-earth-founder-story-header.jpg\",\"contentUrl\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/salt-of-the-earth-founder-story-header.jpg\",\"width\":825,\"height\":510,\"caption\":\"birds eye view of salt of the earth unscented deodorant range\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/beauty\\\/salt-of-the-earth-keeping-you-odour-free-since-93\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Salt of the Earth: Keeping you odour-free since &#8217;93\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/\",\"name\":\"Natural Collection Blog\",\"description\":\"Natural Collection Blog\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#organization\",\"name\":\"Natural Collection\",\"url\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/natural-collection-logo-696x696-blog.jpg\",\"contentUrl\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/natural-collection-logo-696x696-blog.jpg\",\"width\":696,\"height\":696,\"caption\":\"Natural Collection\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/naturalcollection\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/#\\\/schema\\\/person\\\/9e9a2d4124e9323b778af28d13a7421d\",\"name\":\"Natalie Antonopoulos\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97b28d3bd9830dcc1ed3703dd5f5b10c4a181e93371f89470a06187073e7ebd5?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97b28d3bd9830dcc1ed3703dd5f5b10c4a181e93371f89470a06187073e7ebd5?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97b28d3bd9830dcc1ed3703dd5f5b10c4a181e93371f89470a06187073e7ebd5?s=96&r=g\",\"caption\":\"Natalie Antonopoulos\"},\"sameAs\":[\"https:\\\/\\\/www.naturalcollection.com\\\/\"],\"url\":\"https:\\\/\\\/www.naturalcollection.com\\\/blog\\\/author\\\/natalie-antonopoulos\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Salt of the Earth: Keeping you odour-free since '93 - Natural Collection Blog","description":"Discover Salt of the Earth: Pioneers in Natural Deodorants Since 1993. From humble beginnings as Crystal Spring with their bestselling Classic Deodorant, they\u2019ve evolved into a family-owned brand offering a diverse range of eco-friendly, vegan, and cruelty-free deodorants. Made with care in the UK, their products are designed to keep you fresh and odour-free while caring for the environment. Explore their innovative scents and formats, and enjoy a special 25% discount this week on Natural Collection. Offer ends 16th June 2024.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/","og_locale":"en_GB","og_type":"article","og_title":"Salt of the Earth: Keeping you odour-free since '93 - Natural Collection Blog","og_description":"Discover Salt of the Earth: Pioneers in Natural Deodorants Since 1993. From humble beginnings as Crystal Spring with their bestselling Classic Deodorant, they\u2019ve evolved into a family-owned brand offering a diverse range of eco-friendly, vegan, and cruelty-free deodorants. Made with care in the UK, their products are designed to keep you fresh and odour-free while caring for the environment. Explore their innovative scents and formats, and enjoy a special 25% discount this week on Natural Collection. Offer ends 16th June 2024.","og_url":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/","og_site_name":"Natural Collection Blog","article_publisher":"https:\/\/www.facebook.com\/naturalcollection","article_published_time":"2024-06-12T08:19:43+00:00","article_modified_time":"2024-06-12T08:19:45+00:00","og_image":[{"width":825,"height":510,"url":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-founder-story-header.jpg","type":"image\/jpeg"}],"author":"Natalie Antonopoulos","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Natalie Antonopoulos","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#article","isPartOf":{"@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/"},"author":{"name":"Natalie Antonopoulos","@id":"https:\/\/www.naturalcollection.com\/blog\/#\/schema\/person\/9e9a2d4124e9323b778af28d13a7421d"},"headline":"Salt of the Earth: Keeping you odour-free since &#8217;93","datePublished":"2024-06-12T08:19:43+00:00","dateModified":"2024-06-12T08:19:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/"},"wordCount":272,"commentCount":0,"publisher":{"@id":"https:\/\/www.naturalcollection.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#primaryimage"},"thumbnailUrl":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-founder-story-header.jpg","keywords":["cruelty free","deodorant","natural beauty","natural deodorant","vegan"],"articleSection":["Beauty"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/","url":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/","name":"Salt of the Earth: Keeping you odour-free since '93 - Natural Collection Blog","isPartOf":{"@id":"https:\/\/www.naturalcollection.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#primaryimage"},"image":{"@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#primaryimage"},"thumbnailUrl":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-founder-story-header.jpg","datePublished":"2024-06-12T08:19:43+00:00","dateModified":"2024-06-12T08:19:45+00:00","description":"Discover Salt of the Earth: Pioneers in Natural Deodorants Since 1993. From humble beginnings as Crystal Spring with their bestselling Classic Deodorant, they\u2019ve evolved into a family-owned brand offering a diverse range of eco-friendly, vegan, and cruelty-free deodorants. Made with care in the UK, their products are designed to keep you fresh and odour-free while caring for the environment. Explore their innovative scents and formats, and enjoy a special 25% discount this week on Natural Collection. Offer ends 16th June 2024.","breadcrumb":{"@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#primaryimage","url":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-founder-story-header.jpg","contentUrl":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2024\/06\/salt-of-the-earth-founder-story-header.jpg","width":825,"height":510,"caption":"birds eye view of salt of the earth unscented deodorant range"},{"@type":"BreadcrumbList","@id":"https:\/\/www.naturalcollection.com\/blog\/beauty\/salt-of-the-earth-keeping-you-odour-free-since-93\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.naturalcollection.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Salt of the Earth: Keeping you odour-free since &#8217;93"}]},{"@type":"WebSite","@id":"https:\/\/www.naturalcollection.com\/blog\/#website","url":"https:\/\/www.naturalcollection.com\/blog\/","name":"Natural Collection Blog","description":"Natural Collection Blog","publisher":{"@id":"https:\/\/www.naturalcollection.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.naturalcollection.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.naturalcollection.com\/blog\/#organization","name":"Natural Collection","url":"https:\/\/www.naturalcollection.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.naturalcollection.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2026\/04\/natural-collection-logo-696x696-blog.jpg","contentUrl":"https:\/\/www.naturalcollection.com\/blog\/wp-content\/uploads\/2026\/04\/natural-collection-logo-696x696-blog.jpg","width":696,"height":696,"caption":"Natural Collection"},"image":{"@id":"https:\/\/www.naturalcollection.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/naturalcollection"]},{"@type":"Person","@id":"https:\/\/www.naturalcollection.com\/blog\/#\/schema\/person\/9e9a2d4124e9323b778af28d13a7421d","name":"Natalie Antonopoulos","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/97b28d3bd9830dcc1ed3703dd5f5b10c4a181e93371f89470a06187073e7ebd5?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/97b28d3bd9830dcc1ed3703dd5f5b10c4a181e93371f89470a06187073e7ebd5?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/97b28d3bd9830dcc1ed3703dd5f5b10c4a181e93371f89470a06187073e7ebd5?s=96&r=g","caption":"Natalie Antonopoulos"},"sameAs":["https:\/\/www.naturalcollection.com\/"],"url":"https:\/\/www.naturalcollection.com\/blog\/author\/natalie-antonopoulos\/"}]}},"_links":{"self":[{"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/posts\/2483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/comments?post=2483"}],"version-history":[{"count":6,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/posts\/2483\/revisions"}],"predecessor-version":[{"id":2528,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/posts\/2483\/revisions\/2528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/media\/2540"}],"wp:attachment":[{"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/media?parent=2483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/categories?post=2483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.naturalcollection.com\/blog\/wp-json\/wp\/v2\/tags?post=2483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}