Meaning ‘beautiful’ in Georgian, Lamazuna started out in 2010 with a goal. They wanted to create cleansers that last long and keep their customers feeling beautiful while staying vegan-friendly and wholly organic. Since then a lot has happened. Beyond cleaning pads, Lamazuna have worked hard to create their own range of solid toothpastes, soaps and body butters with zero animal products or palm oil.
Their stance against palm and other unethical deforestation causes is shown through their charity. They donate 2% of their profits to projects based in the Amazon rainforest that help to plant and nurture more trees.