At Natural Collection we’re committed to bringing you the best in sustainable fashion and ethical clothing brands in the UK and beyond. You can focus on finding your style and rest assured we’ve got everything else covered.
From slow fashion clothing to fair trade and eco-friendly materials, these brands are helping reshape the fashion industry for the better.
Check out some of our favourite brands and their ethical credentials below.
Lily & Me – ethical clothing made in their own factory
Transparency and traceability are key issues in the fashion supply chain, but they’re easily solved by simply owning your own factory. That’s what Lily & Me do, meaning they can ensure not just fair pay and good working conditions but also the most eco-friendly manufacturing methods.
In 2024 they were named “Sustainable Brand of the Year” by Boutique Magazine.
Their use of low-impact fabrics and thoughtful design makes them a strong example of ethical summer clothing, from breathable seersucker dresses to timeless wardrobe staples.
Nomads – slow fashion clothing built to last
In a world dominated by fast fashion and its environmental and social costs, Nomads are proud to embrace the slow fashion label.
Their small-batch clothing is made using sustainable materials such as:
- Organic cotton
- Eco-friendly viscose derived from wood pulp
By prioritising durability and ethical sourcing, Nomads help reduce textile waste and encourage conscious consumption. Their wide leg jeans and frill shirt are designed to be worn for years, not seasons.
Komodo – sustainable fashion supporting rainforest conservation
As members of 1% For The Planet, Komodo donate 1% of their annual sales to environmental causes – specifically the Sumatran Orangutan Society.
Their mission supports rainforest conservation and ecosystem restoration while producing stylish, ethical clothing such as this jersey top and chambray culottes.
Natural World – organic and eco-friendly footwear
The shoemakers at Natural World use only organic raw materials like cotton, cork and rubber. Their centuries-old eco-friendly production process is designed to minimise environmental impact while maintaining comfort and durability.
They create shoes for adults and children alike, all packaged in recycled and recyclable cardboard boxes. Their classic designs like these marino blue sandals will keep your feet cool during the hot weather.
White Stuff – Fairtrade cotton clothing for everyday wear
The cotton farmers supplying White Stuff aren’t just paid the Fairtrade Minimum Price – the cooperatives also receive a Fairtrade Premium to fund schooling, healthcare and irrigation systems.
White Stuff are currently the biggest UK fashion retailer of Fairtrade Sourced Cotton and they show no signs of slowing down.
A 100% cotton garment is just the thing for summer – treat yourself to a leaf print shirt or a green stripe cardigan.
Pachamama – handmade knitwear with ethical production
The antidote to mass-produced clothing, Pachamama’s bespoke and ever-changing designs mean you’ll always stand out from the crowd.
Pachamama have formed close relationships with their suppliers and ensure good working conditions and fair pay.
The clothing is mostly produced by villagers who can fit their knitting around other work and family commitments. Knitwear might not be your first thought in warm weather, but a daisy sun hat will keep you nice and cool on a sunny day.
Why choose sustainable fashion brands?
Choosing ethical clothing brands helps reduce environmental impact, supports fair wages, and encourages responsible production methods.
By investing in slow fashion and sustainable materials, you’re helping to create a more responsible and transparent fashion industry.
Explore our full collection of eco-friendly clothing and sustainable fashion brands to shop more consciously this season.
